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• Low Online Visibility: They relied heavily on word-of-mouth and needed better digital marketing to attract new customers.
• Disorganized Lead Management: Customer inquiries were scattered across email, social media, and phone calls, making follow-ups inconsistent.
• Sales Funnel Drop-offs: Website visitors weren’t converting into booked appointments, leading to lost revenue opportunities.
• Sales Funnel Drop-offs: Website visitors weren’t converting into booked appointments, leading to lost revenue opportunities.
To address these challenges, Epic Label developed a comprehensive digital marketing, CRM, and sales funnel strategy focusing on:
• Facebook & Instagram Ads: We created high-converting ad campaigns targeting local audiences interested in IV therapy, using precise demographic and interest-based targeting.
• Google PPC Campaigns: Optimized Google Search & Display Ads to capture intent-driven traffic looking for wellness treatments.
• SEO & Content Marketing: Improved website content and local SEO rankings to attract organic traffic, including blog content on the benefits of IV therapy.
• Email & SMS Marketing: Designed personalized email & text follow-ups for new leads and past customers, increasing repeat bookings
• CRM Setup (HubSpot & GoHighLevel) – Organized all customer data into a centralized CRM for better tracking and automation.
• Lead Nurturing Automations – Set up automated email & SMS sequences for follow-ups, appointment reminders, and promotions.
• Pipeline Management – Created a structured sales pipeline to prioritize high-intent leads and reduce response time.
• Website Landing Page Revamp – Improved website speed, user experience (UX), and added a streamlined booking system.
• Live Chat & Chatbots – Integrated chat features for instant customer interaction & lead capture.
• Retargeting Campaigns – Used Facebook and Google retargeting ads to re-engage website visitors who didn’t book immediately.
• +65% Increase in Appointments – More customers booked IV therapy sessions through optimized ads & CRM automations.
• +40% More Leads Converted – Automated email & SMS follow-ups helped turn leads into paying clients.
• Ranked on Page 1 for Local SEO – Improved website traffic & visibility for IV therapy services.
• +35% ROI on Marketing Spend – Paid ads and CRM optimizations generated higher returns per dollar spent.
Targeted digital marketing (social, PPC, SEO) significantly boosted brand visibility & engagement.
CRM & automation streamlined operations and improved customer experience.
Sales funnel optimizations reduced drop-offs and increased conversions.
By partnering with Epic Label, The Drip Bar transformed its online presence, lead management, and sales funnel, resulting in higher revenue and customer retention.
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